This is where the important role of social media influencers comes into play. One of these ways is by developing products and services that are safe and eco-friendly. Because more consumers are choosing ethical and affordable used items, forward-thinking brands are innovating ways to capture the interest of their target consumers. According to ThredUp‘s annual Resale Report, the fashion resale market is swelling, growing 21 times faster than the retail market over the past three years.
This is particularly true in the fashion industry where slow, low impact fashion is now preferred over fast fashion. Many industries or brands are now gearing towards the movement of sustainability.
This is why the sustainability movement has become a global trend. It can’t be denied that industrial processes have a huge impact on the environment. In today’s fast-paced society, there has been a growing clamor for the protection of the environment against unethical industrial practices and waste production. The Significant Contribution of Sustainability Influencers Here’s the list of 50 Top Sustainability Influencers to watch out for this 2021. Sustainability influencers have the upper hand in introducing a brand or product to their followers. It is all the more relevant these days as a growing number of consumers are becoming environmentally conscious and are looking up to “role models” who have a real passion for environmental sustainability. Influencer marketing has become a powerful way for brands to reach out to their target market.
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